038. Marc by Marc Jacobs, redux.

With the recent explosion of fashion qua pop culture, many designers have jumped on the bandwagon to create diffusion lines. After all, everyone wants something with a designer logo on it, and designers can easily take advantage of this by creating a cheaper line. There are only so many wealthy clientele who can afford your $3000 dresses; why not make an additional profit? It's a quick fix for both consumer and producer, although I myself am getting a little disturbed at how mainstream designer goods are getting. The label isn't worth shit if you can buy a piece of Mizrahi on sale for $3.29. (That decimal point is not displaced. Although, diffusion lines usually range from the $90-$600 price range these days, and Isaac Mizrahi for Target isn’t technically a "diffusion" line, just a sponsored collection.)

Marc by Marc Jacobs has been a source of frustration for me for quite a while. I used to really adore Marc Jacobs. His collections were fantastic a few years ago, he was definitely one of my favorite American designers.

But my dislike of Jacobs' most recent work is a different subject entirely. I couldn't stand Marc by Marc Jacobs when it first started showing, for two reasons. First, the line wasn't even designed by Jacobs, so what was the point? Okay, so this apparently happens a lot - but honestly, it didn't seem to have any relevancy to the real Marc Jacobs line! It was just him stamping his name onto these cheaper, unrelated outfits! Second, the clothing and bags were literally cheap. I've been to MMJ stores, I've seen the clothes in person, the buttons are badly sewn, the seams are nothing like regular Marc Jacobs RTW.

I also thought most of the clothing was heinously ugly.

But recently, MMJ has been shaping up. Every season I notice more things I like. The prices have begun to reflect the improving quality and taste of the garments; I also like the bags more. I do find it hilarious that the so-called MMJ shoes are just as expensive as, say, a pair of Miu Mius. That will never cease to amuse me. Anyway, the clothing and bags are achieving more recognition as times goes on.

From MMJ Spring 2008:


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Um, how fabulous is this outfit? It’s quirky and adorable and all kinds of pretty. I must have it!...After I sell my soul on eBay.


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Available here at ShopBop
After traipsing around Neiman’s, Bloomie’s, and Cusp all evening eyeing the MMJ displays, I finally tried on this dress and fell in love. Well, I already knew I wanted it. But now I know I have to have it. "Sale" being the operative word here. If only ShopBop would make some obscene error and accidentally mark down this dress to 75% off, or better, 95% off, or…well, I can dream, damnit.

I know that dress has been splattered all over the pages of every fashion magazine that has enough revenue to print in color, but whatever, you’re seeing it again because it’s AMAZING.


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And finally, for a peek at fall's MMJ collection. Also looking quite good. Some designers have been focusing on the tailoring of garments lately, or the texture or shape of the clothing. Marc by Marc Jacobs' most noticeable feature is patterning. And who doesn't love a smattering of polka dots on a eentsy little black-collared cream blouse and criss-cross stitching on a pencil skirt?

Shaddup!